Concur, but that is part of the normal political dialogue within any society, the same way as "don't smoke" is part of normal health education. Part of a normal political dialogue is the denigration of violence, as part of the political process.
You are not aiming to furnish them with information on which to make "informed choices". You are saying "cross the line and we'll f**k you up!" - so "sell drugs and we'll lock you away." I see this as no more than simply and clearly stating a policy.
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