I'm on both sides of this issue. At times "eyewash" is a way of putting a bit of snap and pop into a complacent unit. A bit of of it it isn't a bad thing if it causes guys to pay more attention to detail. There is a cross-over point though when too much if it is counter-productive and a waste of effort on non-productive things.

A certain amount of feeling sharp is a good thing. I never felt better than in '77 when we had starched cotton fatigues with highly shined jump-boots. The feel-good-factor went way down when the perma-press uniform came out, and fell even lower when the no-press BDUs were introduced. There was no feeling sharp any more.