The Media hubris indicated by such comments as those of Evan Thomas that media support was worth 15 points to John Kerry. Does that mean that without their support, he'd only have gotten 34% of the vote?

Seriously, you're correct, they really do want to believe they have far more power than they've ever possessed. that's why there so non-plussed by this one, they absolutely cannot understand why it isn't 'over'...