Rob,

This is a solid post and will require some time to digest. There is a discussion on the BCKS CMO website concerning 'Best of Breed' that might be of interest to you. I have been thinking about analyzing strategic frameworks using such business techniques as Balanced Scorecard, SWOT (Strengths, Weaknesses, Opportuniites, and Threats) VRINE (Value, Rarity, Inimitability, Nonsubstitutuability, and Exploitability) among others in support of the CMO effort. By combining these with my ongoing interest in defining applicable metrics I might even find the time, one of these days, to put something together for the website. In the meantime I'll just continue to ramble on here...

Regards,

Steve