It seems that snipers have usually been employed most effectively at battalion level. Having said that, company commanders could most likely use a true sniping capability, not just "designated marksmen."
I've mentioned before that I like the idea of a "sharpshooter type" rifle squad led by a senior staff sergeant in a rifle company's weapons platoon. The squad should be big enough to attach a team (or two?) of DMs out to each rifle platoon and have a team left under the company commander's control. Platoon leaders could further attach the DMs directly to a squad if necessary for operations but I don't like the idea of DMs living with a rifle squad full time even if it's been done successfully before.
Use the arms room concept: the teams attached to rifle platoons would likely operate with semi-auto rifles with the team(s) employed by the company commander using bolt rifles or a .50 Barrett, mission dependant.
This squad should also be a natural for things like LP/OP duty or other types of screening.
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