Historically, it has been business thinkers who have appropriated military terminology while rarely internalizing or even comprehending the concepts. This is often seen in what business calls "strategy" which they seem to think has something to do with planning for quarterly profits.

I am reminded of the discussion among the wives of the test pilots in the film version of The Right Stuff where one says that her college friends married to businessmen talk about the vicious warfare on Wall Street but have no idea what it is like wondering if their husbands will come home from work that day alive, in a body bag, or at all.