Then, imo, it's about timing. Instead of trying to "get ahead of the news cycle" after the fact (which, by definition, is too late), you hold the press conference as the operation kicks off. "This is what is occurring now. This is the most recent satellite imagery that we have. In order to mitigate this clear violation of the LOAC, these are the measures that we have taken. We will continue to update you as the operation unfolds."
from an Infofare and Lawfare standpoint (those two are joined at the hip), but I think there could be some rebuttal from an OpSec standpoint. There always is a potential Infofare and Lawfare vs OpSec debate.

Probably, some sort of a generalized Infofare and Lawfare campaign should be planned and implemented ahead of any operations clearing villages - and even in a peace enforcement operation those situations will occur.

A perception problem comes from the publication of a zero civilian casualities goal (see thread on Astan ROE Change). Once that policy is tatted into people's skulls, any civilian casualties become a breach of faith by the US.